I have over 35 years of experience as a therapist, with extensive experience working with children, adolescents, and their families. Throughout my career, I have helped clients navigate behavioral, emotional, developmental, and family challenges, including Autism Spectrum Disorder, behavioral disorders, and trauma.
I am dedicated to providing personalized care and effective interventions tailored to each client's individual needs. I believe therapy should provide a safe and supportive environment where clients can explore their challenges, recognize their strengths, and work toward meaningful goals.
Accepting New Clients
In-Person: Myrtle Beach, SC
Telehealth: South Carolina
Works With: Children, adolescents, and families
Specialties: Autism Spectrum Disorder • Behavioral Disorders • Trauma • Emotional & Behavioral Concerns
Insurance: Medicare, Medicaid & major insurance plans
Self-Pay: Available
My therapeutic approach draws from extensive training in Applied Behavior Analysis (ABA) and national certification in Cognitive Behavioral Therapy (CBT).
I use evidence-based techniques to help clients address behavioral challenges and negative thought patterns while developing practical skills that can promote positive change and improve overall well-being.
Throughout my career, I have been driven by genuine compassion for my clients and a commitment to their well-being. My goal is to create an environment where individuals feel comfortable exploring difficult concerns, discovering their strengths, and working toward meaningful personal growth.
Master of Arts (MA)
Licensed Professional Counselor (LPC)
Licensed Professional Counselor Supervisor (LPCS)
National Certification in Cognitive Behavioral Therapy (CBT)
Extensive Training in Applied Behavior Analysis (ABA)
Jim also provides clinical supervision for aspiring therapists, sharing his knowledge and more than 35 years of clinical experience to support their professional growth.
Jim provides counseling at Etheria Counseling in Myrtle Beach, South Carolina, with telehealth appointments also available. With more than 35 years of experience, he works extensively with children, adolescents, and families, including clients navigating Autism Spectrum Disorder, behavioral concerns, trauma, and other emotional and developmental challenges.
Etheria accepts Medicare, Medicaid, and major insurance plans, as well as self-pay. Our intake team can answer questions about insurance, availability, and whether Jim may be a good fit for your needs.

Etheria Counseling, LLC
1551 21st Avenue North, Suite 17, Myrtle Beach, SC 29577
Phone - 843-868-6200 Fax - 843-868-6200
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